Tuesday, 5 November 2013

COP Seminar

In this mornings C.o.P seminar we discussed how, why and when typography became so important. Richard spoke about the Guttenberg press being invented in the 1450's, which made knowledge widely available to the general public (the enlightenment period), the way type has developed throught different typographical periods, and how all this has come together to reach its logical conclusion, the internet.

We also discussed the difference between Graphic Design and Fine Art. The main conclusion was that Artists communicate their feelings in such a way that it doesn't matter what the public thinks, because an artist is someone who communicates their own feelings. Graphic Designers on the other hand often have to sacrifice their individuality in order to communicate a message that's understandable by the public, because they are the target market.

We discussed the idea of form vs function, and how this too can be a distinguishing feature between Fine Art and Graphic Design. As well as being briefly informed about how art prices are so high because of a period in the 80's when art was purchased for increasingly high prices as a method of turning dirty money clean without the risk of an investment losing its value.

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